Set on Ancao beach in Portugal, The Bold Octopus is set to open summer 2021. 
The most incredible venue with panoramic views.

We’re dreaming of being there sipping a cocktail, and watching the sun sink into the ocean... 

New Habit Studio illustrated and developed The Bold Octopus logo, creating a clear identity to reflect the venue, offering and menu.
We produced both an illustrated and text-based logo, that sit strong individually or paired together

The cheeky bold character is a fun statement for the brand with limitless marketing opportunities. 

Keep an eye on their socials @theboldoctopus and if you’re lucky enough to get over to Portugal, sip one for us!